Match Each Item with the Correct Statement Below

question 231

Multiple Choice

Match each item with the correct statement below.
-The convenience goods and services that consumers constantly replenish to maintain a ready inventory are called _____.

• A)marketing mix
• B)specialty products
• C)product
• D)services
• E)convenience products
• F)impulse goods
• G)installations
• H)wholesalers
• I)business-to-business (B2B)
• J)supplies
• K)emergency goods
• L)shopping products
• M)component parts and materials
• N)staples
• O)product mix
• P)product line
• Q)line extension
• R)total quality management
• S)product lifecycle
• T)benchmarking