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The Gillette Company Has a Long History of Developing Shaving-Related

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The Gillette Company has a long history of developing shaving-related products for men and women.In addition,it continuously produces products that feature improvements to existing technologies,including three-bladed disposable razors and ergonomically superior handle designs. ​
​To maintain its success in new product development,Gillette regularly organizes several small focus groups comprising people who shave in order to gain insights into what these individuals look for in a razor/blades/shaving system.At which step of the new-product development process is Gillette when it conducts these focus groups?


Definitions:

Source-Oriented Medical Record

A medical record format organized by the source of documentation, such as laboratory, nursing, or physician findings, making it easier to locate specific types of information.

Data Fragmentation

The process or state wherein files are stored in noncontiguous sectors on a disk, leading to inefficient storage and retrieval.

Charting System

A system or process used in healthcare settings for the documentation of patient care and treatment in medical records.

Nursing Assistive Personnel (NAP)

Support staff in healthcare who assist nursing staff in providing care to patients but do not hold a nursing license.

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