Match Each Item with the Correct Statement Below

question 46

Multiple Choice

Match each item with the correct statement below.
-A(n) _____ is a single brand name that identifies several related products.

• A)trade dress
• B)brand preference
• C)brand insistence
• D)generic product
• E)family brand
• F)brand equity
• G)product diversification
• H)trademark
• I)brand extension
• J)consumer innovator
• K)brand name
• L)private brand
• M)brand manager
• N)universal product code (UPC)
• O)cannibalization
• P)product liability
• Q)captive brand
• R)brand mark
• S)line extension
• T)label

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Definitions:

Posting Process

The act of transferring entries from the journal to the respective ledger accounts to keep financial records accurate and up-to-date.

Wrong Amount

Errors in financial transactions that result in the recording of inaccurate figures in accounting systems.

Trial Balance

A trial balance is a bookkeeping report that lists the balances of all ledgers in two columns, debits, and credits, ensuring that total debits equal total credits.

Journalizing

The process of recording transactions in a company's journal, marking the first step in the accounting cycle.