Which of the Following Is True of the Role of Distribution

question 206

Multiple Choice

Which of the following is true of the role of distribution channels in a firm's marketing strategy?

• A)They complicate the exchange process by increasing the number of marketplace contacts necessary to make a sale.
• B)They lead to discrepancies in the market's assortment of goods and services between the producers and the buyers.
• C)They standardize exchange transactions by setting expectations for products including the transfer process itself.
• D)They deter the buyers' search for specific goods to fill their needs, as well as the sellers' attempt to learn what buyers want.

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Definitions:

Other Cultures

Refers to the customs, beliefs, arts, institutions, and all other products of human work and thought characteristic of a community or population different from one's own.

High-Context Culture

Culture in which people rely less on verbal communication and more on the context of nonverbal actions and environmental setting to convey meaning.

Incompetence

A lack of ability, skill, or qualification to perform a task or job effectively and efficiently.

Disrespect

The act of showing a lack of courtesy, consideration, or valuation towards someone or something.