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What Is Retailing? Why Is Retailing an Essential Part of the Marketing

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Essay

What is retailing? Why is retailing an essential part of the marketing channel?


Definitions:

Acetylcholine

A neurotransmitter in both the peripheral and central nervous system that plays a role in muscle activation and memory.

Biological Perspective

A way of looking at psychological issues by studying the physical basis for animal and human behavior.

Cognitive Perspective

A psychological approach that emphasizes mental processes in perception, memory, language, problem solving, and other areas of behavior.

Sociocultural Perspective

A psychological approach that examines how social and cultural environments influence behavior and mental processes.

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