Personal Selling Is a Less Important Component in the Promotional

question 60

True/False

Personal selling is a less important component in the promotional mix when individual orders account for large amounts of revenue.

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Definitions:

Collective

A group or assembly of individuals that share common interests or goals, often working together towards a mutual objective.

Emotionally Charged

Referring to situations or topics that evoke strong feelings or emotional responses.

Organization

A structured group of people with a common goal, such as a business, government department, or charity.

Commercial Cleaning Business

A venture that provides cleaning services to commercial properties and establishments such as offices, schools, and hospitals.