A Sales Talk That Presents a Product or Service in Terms

question 13

True/False

A sales talk that presents a product or service in terms that are meaningful to the buyer is referred to as a "features-benefits" presentation.

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Definitions:

New Rewards

New Rewards signify fresh or innovative incentives used to motivate or acknowledge the achievements and contributions of individuals or teams.

Refreeze

Is the final stage in Lewin's change management model, where new behaviors or changes are solidified into the organization's culture.

Change Agents

Individuals or entities that act as catalysts for change within an organization, facilitating and implementing transformation efforts.

Transformational Leaders

are individuals who inspire and motivate followers to achieve extraordinary outcomes by transforming their beliefs and values, and encouraging innovation and change.