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When Conducting a Survey, Researchers May Often Create Two Versions

question 1

Multiple Choice

When conducting a survey, researchers may often create two versions of the questionnaire. They may vary the order of the questions or slight wording of the questions. They then divide the sample into two equal sub-samples and administer each version. When surveys are collected, answers on the two different questionnaires are compared to determine:

Definitions:

Ownership

The state or fact of legal possession and control over property, which can include goods, land, or intellectual property.

Third Party

An entity or individual that is not directly involved in a transaction or agreement but may be affected by it or have an interest in it.

Corporate Interests

Refers to the goals, objectives, or priorities of a corporation, often aimed at maximizing profitability and shareholder value.

Validity

The extent to which a concept, conclusion, or measurement is well-founded and corresponds accurately to the real world.