You Are Working on a Brochure About Your Business

question 15

Multiple Choice

You are working on a brochure about your business. The type for the body text will be black and that for the section headings will be blue. What document-design principles are you implementing with these color choices?

• A) proximity and alignment
• B) alignment and repetition
• C) contrast and alignment
• D) contrast and repetition

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Definitions:

Reinforcement

In behavioral psychology, a consequence applied to an organism's environment that increases the likelihood of that organism repeating the associated behavior in the future.

Shaping Behavior

A method of positive reinforcement of behaviors that are successively closer to the desired behavior, used in behavior modification programs.

Positive Reinforcers

Stimuli that, when introduced following a behavior, increase the likelihood of that behavior being repeated in the future.

Psychologists

Professionals specialized in the study of the mind and behavior, working in various fields such as clinical, counseling, educational, and research settings.