Frequency Is the ________

question 101

Multiple Choice

Frequency is the ________.

• A)total number of ads in one advertising campaign
• B)total number of people who will be exposed to an ad placed in one media vehicle
• C)percentage of people who will be exposed to an ad more than twice
• D)percentage of people who will be exposed to the media vehicle
• E)number of times a person in the target group will be exposed to an ad

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Definitions:

Mean Height

The average stature of individuals in a particular group or population, calculated by summing all heights and dividing by the number of individuals.

Campus Student

An individual enrolled in an educational institution, attending classes on the physical campus as opposed to online learning.

Confidence Interval

A range of values, derived from sample statistics, that is likely to contain the value of an unknown population parameter, expressed with a certain level of confidence.

Mean Height

Mean height refers to the average height calculated by summing the heights of all individuals in a sample and dividing by the number of individuals.