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Explain the Concept of the Internal Reference Price Strategy Relative

question 22

Essay

Explain the concept of the internal reference price strategy relative to a new computer,a mobile phone and a chocolate bar.What is the lowest price you would pay and then the maximum you would pay? Why?


Definitions:

Recorded

The action of entering financial transactions into the accounting records of a business.

Recorded

The process of documenting financial transactions in the books of accounts as evidence of the transactions.

Relate

To establish a connection or relationship between two or more things.

Balance Sheet Accounts

Balance sheet accounts are the accounts that reflect the assets, liabilities, and shareholders' equity of a company, as recorded on the balance sheet.

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