When Consumers Are Unable to Judge the Quality of a Product

question 67

Multiple Choice

When consumers are unable to judge the quality of a product through examination or prior experience,they often assume that the higher-priced product is the higher-quality product.This is an example of the________.

• A)assimilation effect
• B)clouding effect
• C)loss leader pricing effect
• D)price-quality inference
• E)contrast effect

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Definitions:

Nonslip Walking Surface

A type of flooring designed to prevent slipping and falls, commonly used in work areas, bathrooms, and other places prone to wetness or spills.

Sling

A bandage or device used to support an injured part of the body, especially a broken arm.

Body Mechanics

The use of one's body to produce motion that is safe, efficient, and ergonomically correct, typically to prevent injury.

Good Posture

The alignment of the body in a way that supports optimal bodily function and minimizes stress on muscles, joints, and ligaments.