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How Can Marketers Make Use of the Concept That 'Birds

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How can marketers make use of the concept that 'birds of a feather flock together'?


Definitions:

Reactive Approach

A management style where actions and decisions are taken in response to events rather than anticipating them.

Uniform Pool

A shared resource or collection of items, such as uniforms, that are uniformly distributed among members of a group or organization.

Applicant Pool

The collective group of candidates who have applied for a specific job opening, from which an employer can shortlist and select future employees.

Blind Ads

Job advertisements that do not disclose the identity of the employer, often used to gather a wide range of candidates or for confidentiality.

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