A Marketing Decision Support System (MDSS)________

question 13

Multiple Choice

A marketing decision support system (MDSS) ________.

• A)would be used to review past sales data
• B)would be used to identify demographic characteristics of customers
• C)is the same as MIS
• D)includes sophisticated statistical and modelling software tools
• E)All of the above

---

Definitions:

Income Effect

How an alteration in the income of an individual or an economy influences the demand for a specific good or service.

Legal Hourly Minimum Wage

The lowest hourly pay that employers are legally allowed to pay their workers, as mandated by government law.

Secondary Labor Market

Employment sectors characterized by low pay, low job security, and poor working conditions, often distinguished from primary sectors which offer better employment conditions.

Primary Labor Market

Refers to high-skilled, high-paying jobs that usually require a higher level of education or training, often offering benefits and job security.