The ________ Maintains That Marketers Must Satisfy Customers' Needs in Ways

question 96

Multiple Choice

The ________ maintains that marketers must satisfy customers' needs in ways that benefit society and are profitable for the company.

• A)marketing orientation
• B)consumer orientation
• C)selling orientation
• D)societal marketing concept
• E)new era orientation

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Definitions:

Americans

Refers to citizens or natives of the United States of America.

75 Percent

This refers to a quantity, rate, or proportion representing three quarters (75 out of 100) of a whole or total.

Platt Amendment

An amendment passed in 1901 that stipulated the conditions for the withdrawal of United States troops remaining in Cuba after the Spanish-American war, greatly influencing Cuba's sovereignty.

Cuban Affairs

Refers to the political, social, and economic activities and policies involving Cuba and its relationship with other countries.