If a Menu Item Is Categorized as Highly Popular but Low

question 13

Multiple Choice

If a menu item is categorized as highly popular but low in contribution to profit, the foodservice manager should

• A) promote this item to continue to increase its sales.
• B) consider increasing the price of this item.
• C) eliminate this item from the menu.
• D) ignore this item and focus attention on increasing the popularity of other items.

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Definitions:

Appropriateness

Suitability or relevance of a behavior, response, or action in a specific context or situation.

Typicality

The degree to which an object or event is representative of its class, category, or group, affecting how easily and quickly it is recognized and processed.

Id

In psychoanalytic theory, the part of the human psyche that is the source of instinctual impulses and demands for immediate satisfaction of primitive needs.

Motto

A short sentence or phrase chosen as encapsulating the beliefs or ideals guiding an individual, family, or institution.