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Benjamin Whorf explained inexplicable human behavior by:
MC = MR
This abbreviation stands for the equality of marginal cost (MC) and marginal revenue (MR), a condition for profit maximization in perfectly competitive markets.
Profit
The profit achieved when the income from business operations surpasses all associated expenses, costs, and taxes.
MC < MR
A condition in which the marginal cost of producing an additional item is less than the marginal revenue earned from selling it, suggesting that increasing production is profitable.
Profit
The financial gain obtained when the revenue from business activities exceeds the expenses, costs, and taxes.
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