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________ involves looking outside a firm and bringing back useful solutions.
Willingness to Pay
The maximum amount an individual is ready to spend on a good or service, reflecting the value the consumer places on it.
Supply-Side Market Failures
Situations where the production or supply side of the market does not efficiently allocate resources due to externalities or other market imperfections.
Costs
The expenses involved in manufacturing a product or providing a service.
Benefits
Advantages or positive outcomes that result from a particular action or policy.
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