Examlex
The gradual fading of the physical memory trace contributes to
Intangibility
A characteristic of services that means they cannot be seen, tasted, felt, heard, or smelled before they are bought.
Subjective Criteria
Decision-making factors based on personal preferences, opinions, or judgments rather than on objective data.
Purchase Decision
The final stage in the buying process where a consumer chooses to buy a specific product or service after considering various alternatives.
Gross Domestic Product
The total monetary or market value of all the finished goods and services produced within a country's borders in a specific time period, serving as a comprehensive indicator of a country's economic performance.
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