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The Cost of External Equity Capital Raised by Issuing New

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The cost of external equity capital raised by issuing new common stock (r?)is defined as follows, in words: "The cost of external equity equals the cost of equity capital from retaining earnings (rs), divided by one minus the percentage flotation cost required to sell the new stock, (1 - F)."


Definitions:

Sales

The entire income earned by a company from selling its products or services over a certain time frame.

Net Operating Income

Net Operating Income (NOI) is the total revenue from operations minus operating expenses, excluding taxes and interest.

Break-Even Points

The point at which total costs and total revenue are equal, resulting in no net loss or gain for a business.

Break-Even Sales

The amount of revenue required to cover a company's total fixed and variable costs, beyond which the company starts generating a profit.

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