Many Movies Involve Product Placement; for Example, the Main Actor

question 1

Multiple Choice

Many movies involve product placement; for example, the main actor may only drink cans of Dr. Pepper. Companies pay for product placement because they assume that it increases the likelihood that audience members will later buy the product. If this actually happens, it is likely due to existence of the item in:

• A) explicit memory
• B) semantic memory
• C) implicit memory
• D) procedural memory

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Definitions:

Involving Phase

A stage in a process that encompasses direct engagement and participation of stakeholders or participants.

Small Talk

Casual or informal conversation about non-specific topics, usually meant to create a friendly atmosphere.

Acute Care Setting

A health care environment where patients receive immediate and short-term treatment for severe injuries or episodes of illness.

Motivation

A state of readiness to change.