The Marketing of a Social Concern or Issue Such as Preventing

question 75

Multiple Choice

The marketing of a social concern or issue such as preventing child abuse is known as ______ marketing.

• A) place
• B) person
• C) organization
• D) cause

Evaluate the impact of changes in selling price on unit sales required to maintain net income.

Calculate and interpret contribution margin and understand its significance in CVP analysis.

Determine break-even sales and units to achieve desired profit levels.

Understand the differences between variable costing and absorption costing.