The Common Bases for Segmenting Consumer Markets Include All of the Following

question 55

Multiple Choice

The common bases for segmenting consumer markets include all of the following EXCEPT _____ factors.

• A)psychographic
• B)geographic
• C)demographic
• D)end-use

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Definitions:

Sternberg's Triarchic Theory

A theory of intelligence proposing that human intelligence can be divided into three components: analytical, creative, and practical.

Contextual Intelligence

The ability to understand the limits of our knowledge and to adapt that knowledge to an environment different from the one in which it was developed.

Experiential Intelligence

A facet of intelligence involving the ability to adapt to, shape, and select environments based on personal experiences and learning.

Developmental Quotient (DQ)

A measure used to assess a child's developmental progress in several domains compared to typical developmental milestones.