Thomas Is Using Demographic Data Methods for Segmenting a Market

question 118

Multiple Choice

Thomas is using demographic data methods for segmenting a market.He will use all of the following EXCEPT _____.

• A)age
• B)education
• C)location
• D)income

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Definitions:

Intimacy Versus Isolation

A phase in Erik Erikson's psychosocial development theory that centers on the task of forming intimate, lasting relationships during the early adult years.

Generativity Versus Stagnation

A stage in Erik Erikson's theory of psychosocial development where the challenge is to contribute to the next generation or feel a sense of stagnation.

Independent

Not influenced or controlled by others in matters of opinion, conduct, thinking, or acting; relying on oneself or one's own capabilities, judgment, or resources.

Young Adulthood

A life stage typically ranging from late teens through twenties, often focused on exploring personal relationships, career, and identity.