Miguel Scans His "Preferred Card" at a Grocery Store, the List

question 64

Multiple Choice

Miguel scans his "preferred card" at a grocery store, the list of items is computed, and the store can offer coupons that are personalized to customer preferences. This is an example of ______.

• A) consumer behaviour
• B) affinity program
• C) frequency marketing
• D) product-related segmentation

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Definitions:

Sample Space

The complete set of all possible outcomes of a random experiment or event.

Driver's Exam

A test designed to evaluate an individual's knowledge and skills in driving to determine their eligibility for a driver's license.

Probability

A quantification of the chances of a given event happening, with its value lying anywhere from 0 to 1.

Simple Events

In probability, an event that cannot be broken down further into simpler components.