Examlex
Economists have shown that financial rewards do not undermine moral reasons for complying with social norms.
Family Branding
Family branding is a marketing strategy where a single brand name is used for multiple related products, leveraging brand loyalty and recognition to promote new products.
Mixed Branding
An approach in which a business promotes goods using both its brand and a reseller's brand, targeting a market segment different from its primary audience.
Brand Image
The public's perception and set of beliefs about a brand’s qualities, attributes, and performance.
Brand Extensions
The practice of using an established brand name on new products to leverage existing brand popularity and enter new markets or product categories.
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