The Internet Is a Medium That Allows for Behavioural Targeting

question 40

True/False

The Internet is a medium that allows for behavioural targeting, while most other mediums do not.

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Definitions:

Performance Appraisal

The process by which a manager or consultant evaluates and documents an employee's performance, typically on an annual basis.

Central Tendency Error

A bias in evaluating others where assessments tend to cluster around a central point, ignoring extreme performances.

Performance Appraisal

A systematic evaluation process in which the work performance of an employee is assessed, typically by their manager, with feedback provided for future improvement.

Behaviorally Anchored Rating Scales

A performance appraisal method that uses specific examples of behavior to rate an employee's performance.