Which of the Following Is NOT a Benefit of Direct

question 31

Multiple Choice

Which of the following is NOT a benefit of direct mail?

• A) Direct mail offers the opportunity to target customers demographically.
• B) Direct mail is the least expensive form of direct response advertising.
• C) Direct mail offers the opportunity to target customers geographically.
• D) Direct mail provides an opportunity to "tell a story".
• E) Direct mail is not restricted by time.

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Definitions:

Unimodal Identification

The process of recognizing objects, concepts, or sensations based on a single sensory input or modality.

Visual-recognition Memory

The ability to recognize previously encountered visual stimuli, enabling identification and categorization of objects, faces, and patterns.

Linguistic Intelligence

One of Howard Gardner's multiple intelligences, characterized by an individual's ability to use language effectively for communication, expression, and understanding complex meanings.

Aptitude Test

A standardized test designed to measure an individual's potential to succeed in a particular activity or field of study.