A Plan Which Sets Out Objectives for a Brand and How

question 40

Multiple Choice

A plan which sets out objectives for a brand and how the various elements of the marketing mix will be employed is a called a

• A) marketing communications plan.
• B) corporate plan.
• C) strategic plan.
• D) marketing plan.
• E) brand plan.

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Definitions:

Buy And Sell

Buy and sell refer to the basic transactions in commerce where goods or services are exchanged for money or other compensation, underpinning the foundation of economic systems.

Organ Market

A controversial and often illegal market where human organs are bought and sold.

Exploit

To take unfair advantage of someone or something for one's own benefit, often without consideration for their welfare.

Radcliffe-Richards

Radcliffe-Richards might refer to a specific intellectual, academic, or researcher, potentially associated with discussions on morality, philosophy, or another specialized field.