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Benchmarks for a company must be created based on the previous performance of the company.
Strategic Customer Relationships
Building and maintaining long-term interactions with customers to understand their needs better and create mutual value over time.
Potential Buyer
An individual or organization that has shown interest in a product or service and has the potential to make a purchase.
Consultative Selling
Consultative selling is a sales approach that focuses on building relationships with customers, understanding their needs, and providing solutions that meet those needs.
Strategic Needs
Critical requirements that an organization must fulfill to achieve its long-term goals and objectives.
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