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Why have firms adopted sales force automation systems?
Society
A group of individuals living together in a more or less ordered community with shared laws, traditions, and values.
Competition
The rivalry between businesses or individuals for customers, market share, or achievement within an industry, sport, or another domain.
Utility
The total satisfaction or benefit derived from consuming a product or service.
Marketing
The activity of producing, conveying, distributing, and trading goods and services that are valuable to consumers, clients, allies, and the broader community.
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