Which of the Following Should Be the First Step in Designing

question 112

Multiple Choice

Which of the following should be the first step in designing a marketing channel?

• A) Identifying channel objectives
• B) Identifying what consumers want from the channel
• C) Analyzing channel alternatives
• D) Evaluating intermediaries
• E) Exploring international opportunities

---

Definitions:

Whistleblower

An individual who exposes illegal, unethical, or wrongful practices within an organization to the public or authorities.

Internal Values Conflicts

A situation where an individual faces a clash between two or more of their own personal values or beliefs.

Organizational Performance

Refers to how efficiently and effectively an organization meets its goals and objectives.

Personal Performance

refers to an individual's effectiveness, efficiency, and quality of work in their professional or personal activities.