Which Statement Concerning Global Direct Marketing Is Not Correct

question 93

Multiple Choice

Which statement concerning global direct marketing is not correct?

• A)There is a decreasing acceptance of nonstore retailing outside the United States.
• B)Outside the United States,annual direct sales are in the hundreds of billions of dollars.
• C)Eddie Bauer and Lands' End are among the firms with a significant international presence.
• D)There are direct marketing trade associations in such diverse countries as Australia,Brazil,China,and Russia.

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Definitions:

Statistical Analyses

The process of collecting, examining, interpreting, and presenting numerical data to discover underlying patterns and relationships.

Future Events

This refers to occurrences or activities that are yet to happen or take place.

Time Horizons

The length of time over which an individual, organization, or project plans or expects to operate or impact.

Intermediate Plans

Plans designed to be executed within a medium-time frame, commonly between one to five years, bridging the gap between short-term actions and long-term objectives.