Consumers Order by Mail,phone,fax,or Computer,smart Phone,or Tablet in Direct Marketing

question 52

True/False

Consumers order by mail,phone,fax,or computer,smart phone,or tablet in direct marketing.

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Definitions:

Interval Schedules

A type of operant conditioning reinforcement schedule where the first response is rewarded only after a specified amount of time has elapsed.

FR 30 Schedule

A fixed-ratio schedule of reinforcement where a specific behavior is rewarded after it has been performed a fixed number of times, in this case, 30 times.

VR 30 Schedule

A variable ratio reinforcement schedule where a response is reinforced, on average, every thirtieth time it is made.

Response Deprivation Theory

A principle that suggests a behavior can become more frequent if it is restricted or prevented below its baseline level of occurrence.