Examlex
Webcasts are a tool that marketers use for which of the following?
Immoral Decision
A choice that goes against established moral principles or ethical standards.
Foot-In-The-Door Technique
Asking for a small commitment and, after gaining compliance, asking for a bigger commitment.
Foot-In-The-Door Phenomenon
The foot-in-the-door phenomenon is a psychological tactic where agreeing to a small request increases the likelihood of agreeing to a larger request later.
Telemarketers
Individuals who make sales or marketing calls, typically unsolicited, to potential customers over the phone.
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