Digital Cookware Has Developed a New Kind of Skillet That

question 87

Multiple Choice

Digital Cookware has developed a new kind of skillet that should make cooking easier for many non-chefs.The skillet has a display on its handle that beeps to alert the cook when the pan's target temperature is reached.With the aid of an accompanying cookbook,the skillet will take much of the guesswork out of cooking.Digital Cookware is a small company,and it has invested considerable money in developing this new technology,which it eventually hopes to use in an entire line of pots and pans.It has run some small ads for the new skillet in cooking magazines and been featured on some morning talk shows.It needs a quick infusion of cash to maintain its current operational level and to develop the rest of the cookware line.Digital Cookware is considering some kind of sales promotion.
-Refer to Digital Cookware.Which of the following trade sales promotions would be inappropriate for Digital Cookware to use?

• A) store demonstrations
• B) event sponsorship
• C) trade shows
• D) push money

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Definitions:

Coenzymes

Organic non-protein molecules that bind to enzymes and are required for their activity.

Thyroxine

A hormone produced by the thyroid gland that regulates metabolism, energy generation, and nervous system development.

Catabolism

The metabolic process that breaks down molecules into smaller units to release energy.

Phosphorylate

The process of introducing a phosphate group into an organic molecule, often to activate or deactivate proteins and enzymes in cells.