One Configuration of a Marketing Channel Entails Producers Selling to Consumers

question 90

Multiple Choice

One configuration of a marketing channel entails producers selling to consumers with no intermediaries involved.What is this called?

• A) a limited distribution system
• B) a vertical marketing system
• C) a direct channel
• D) a conventional channel

---

Definitions:

Lose

To be deprived of or cease to have or retain something, often used in contexts of competition or misplacement.

Breakeven

The point at which total cost and total revenue are equal, meaning there is no net loss or gain.

High Value

Referring to items or services deemed of significant worth, usually due to their quality, utility, scarcity, or demand.

Low Value

Refers to items or services that are considered to be of lesser worth or importance, either monetarily or in terms of utility.