To Be Useful,a Segmentation Scheme Must Produce Segments That Meet

question 135

Multiple Choice

To be useful,a segmentation scheme must produce segments that meet four basic criteria.What are they?

• A) reliability,flexibility,tangibility,and accessibility
• B) substantiality,identifiability and measurability,accessibility,and responsiveness
• C) segmentable,targetable,reliability,and homogeneity
• D) tangibility,flexibility,causality,and accessibility

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Definitions:

Regulates

To control or maintain the rate or speed of a machine or process so that it operates properly.

Bioecological Theory

A theory that emphasizes the importance of multiple levels of environmental influence on individual development, originally proposed by Urie Bronfenbrenner.

Concentric Circles

Concentric circles are circles with a common center, where each circle has a different radius from the others, creating a pattern of nested circles.

Bioecological Theory

A framework for understanding human development that considers the complex interactions between individuals and their varying environments, proposed by Urie Bronfenbrenner.