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Which of the Following Do Marketers Use to Segment Markets

question 81

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Which of the following do marketers use to segment markets because the information is widely available and factors such as age and gender are often related to consumer purchasing and consumption behaviour?


Definitions:

Marginal Cost

The additional charge of creating one more unit of a product or service.

Peak-Load Pricing

A pricing strategy that involves adjusting prices in response to fluctuations in demand, particularly during peak usage times.

Marginal Cost

The expense associated with the production of an extra unit of a product or service.

Rebates

Rebates are partial refunds to purchasers of products or services, often used as a promotional tool by marketers to increase sales or the perceived value of a product.

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