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How do marketers differentiate between beliefs and attitudes?
Contrary Identity
An identity formed in opposition to certain norms, expectations, or identities established by society.
Ethnic Identity
A person's sense of belonging to a particular ethnic group, including aspects of culture, heritage, language, and common experiences.
Sexual Activity
Any behavior that involves the stimulation or interaction of sexual organs or the arousal of sexual desire.
Antidrug Norms
Societal rules and standards that discourage the use or abuse of drugs.
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