Examlex
What is a SWOT analysis? How does it relate to strategic planning?
Aggressive Competition
A market situation characterized by businesses actively seeking to attract customers by using assertive tactics beyond typical marketing and advertising strategies.
Price-Setting Process
The series of steps businesses undertake to determine the price at which they will offer their products or services to the market, considering costs, demand, competition, and objectives.
Cost Estimation
The process of predicting the amount of resources, especially financial, required to complete a project or produce a product.
Pricing Constraints
Factors that limit the range of prices a firm may set.
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