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Amazon has suffered a decline in sales due to competitors' online promotions that offer customers discounts when they visit the actual,on-ground store.
Communication Adaptation
Modifying communication strategies and methods to better connect with different audiences or markets.
Economic Stability
A state in which an economy experiences constant growth, low inflation, and high employment, leading to overall financial health.
Product Customization
The process of tailoring a product to meet the specific needs or preferences of individual customers.
Dual Adaptation
A strategy where both the product and the marketing approach are modified to suit different markets or cultural practices.
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