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You May Use a Pointer to a Structure as a

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You may use a pointer to a structure as a


Definitions:

Demographics

Statistical data relating to the population and particular groups within it.

Purchase Decision

The evaluation process leading to the choice of a product or service among several alternatives, culminating in the action of buying.

Frequency of Purchase

The rate at which customers buy a particular product or service over a specific period of time.

Specialty Product

Goods or services that are characterized by a unique quality, brand, or characteristic that drives consumers to make a special effort to purchase them.

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