Which of These Is Not a Correct Step in Product

question 51

Multiple Choice

Which of these is not a correct step in product positioning?

• A) Select key criteria that effectively differentiate products or services in the industry.
• B) Look for a hole or vacant niche
• C) Plot major competitors' products or services in the resultant matrix.
• D) Identify areas in the positioning map where the company's products or services could be most competitive in the given target market.
• E) Develop a marketing plan to position the company's products and services appropriately

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Definitions:

Government Programs

Initiatives and services provided by the government, funded by government revenue, to meet public needs.

Import Quota

A government-imposed limit on the quantity or value of a particular product that can be imported into a country over a specified time period.

Foreign Firms

Businesses that operate in a country other than where their original headquarters are located.

Revenue Decrease

A decline in the amount of money received from sales or services over a certain period.