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What Are the Various Tracking Technologies Used by Advertisers and Ad

question 42

Essay

What are the various tracking technologies used by advertisers and ad networks for customer profiling and ad targeting?


Definitions:

Ordinary Course

Actions and transactions that are routine or normal for a particular business or industry, typically excluding extraordinary or unusual activities.

Security Interest

A legal claim or lien on collateral that gives a lender the right to repossession if the borrower defaults on the agreement.

Legal Enforceability

The characteristic of a contract or agreement that allows it to be upheld or compelled by law.

Perfection

The state of being free from all flaws or defects, or achieving the highest degree of excellence.

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