How Would Marketers Most Likely Benefit from the Consumer's Right

question 32

Multiple Choice

How would marketers most likely benefit from the consumer's right to be heard?

• A)Consumers will also tell others about their bad experience with the company.
• B)The company can use the information to make its products better.
• C)They gain valuable information about their competitors.
• D)Consumers are more loyal to companies who have wronged them.
• E)More information about the products can be posted online.

---

Definitions:

Pavlovian Conditioning

Also known as classical conditioning, it's a learning process that occurs through associations between an environmental stimulus and a naturally occurring stimulus.

Drive

An internal motivational state created by physiological or psychological needs that drive behavior toward fulfilling those needs.

Incentive Factors

Elements or conditions that motivate or encourage individuals to perform specific actions or behaviors.