Scott Bartello,a Salesperson for Xerox,develops a List of Potential Customers

question 29

Multiple Choice

Scott Bartello,a salesperson for Xerox,develops a list of potential customers and evaluates them on the basis of their ability,willingness,and authority to purchase copy machines.This process is called

• A) customer search.
• B) preapproach.
• C) approaching the customer.
• D) audience selection.
• E) prospecting.

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Definitions:

Consistent Results

Findings or outcomes from experiments or studies that are repeatedly similar under the same or similar conditions, indicating reliability.

Normal Curve

A statistical concept representing the distribution of a set of data that forms a bell-shaped curve, indicating average scores at the center and deviations spread equally around it.

American Population

Refers to the total number of people living in the United States of America at any given time.

American Schoolchildren

Refers to students attending elementary, middle, or high schools in the United States.