What Approaches Can Be Used to Evaluate the Effectiveness of Public

question 12

Essay

What approaches can be used to evaluate the effectiveness of public relations programs?

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Definitions:

Contract Frustration

A legal doctrine which releases both parties from their contractual obligations due to unexpected events that render the contract impossible to fulfill.

Prize Horse

A highly valued or award-winning horse often recognized in competitive events or breeding.

Local Theatre

A venue within a community that hosts live performances, including plays, musicals, and other stage productions.

Frustrated Contract

A contract that, due to unforeseeable circumstances beyond the control of the parties, cannot be fulfilled, leading to its termination without fault.