A Content Analysis of an Organization's Messages, Readability Studies, and Readership

question 172

Multiple Choice

A content analysis of an organization's messages, readability studies, and readership surveys are all tools used to conduct a(n)

• A) consumer survey.
• B) public relations audit.
• C) environmental audit.
• D) communications audit.
• E) social audit.

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Definitions:

Majority Ethnic Group

The ethnic group in a given society or country that makes up the largest percentage of the population, often holding significant cultural, economic, or political influence.

Han

The majority ethnic group of China, constituting over 90% of its population.

Surplus Of Women

A demographic situation where the number of women in a population exceeds the number of men, often with social and economic implications.