The Gap Wants to Target an Older Crowd in Order

question 42

Multiple Choice

The Gap wants to target an older crowd in order to increase its market share so it surveys men and women from ages 40 to 60 about how often and for what type of activities they wear casual clothing.This is an example of

• A) reliability.
• B) exploratory research.
• C) probability sampling.
• D) descriptive research.
• E) experimental research.

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Definitions:

Long-Term Mortgage

A type of loan secured by real property that has an extended repayment period, typically ranging from 15 to 30 years.

Common-Size Financial Statement

A financial statement that expresses each line item as a percentage of a base figure, facilitating comparative analysis.

Vertical Analysis

Vertical analysis is a financial statement analysis method where each entry for each of the three categories of accounts (assets, liabilities, and equity) in a balance sheet is represented as a proportion of the total account.

Acid-Test Ratio

A stringent measure of liquidity that assesses a company's ability to meet its short-term obligations without relying on the sale of inventories.